Advertising
Midweek-NZME exodus & video, capital vision, attracting Aussies
Big names at the Herald lose their jobs in a major news rejig, a Wellington ginger group getting a helping hand - and attracting Aussies in 1962. Audio
A lifeboat to keep news afloat?
Last week the great and good of New Zealand’s news media urged MPs to back a law change to make Google and Facebook pay them for their news. They say the income could be critical to the survival of… Audio
MPs urged to take sides in media vs big tech tussle
Media bosses warned MPs this week journalism is in jeopardy here if they don't back a Bill making offshore tech giants pay for news carried on Facebook and Google. It's based on laws already in place… Audio
The Week in Detail: Smokefree, Judith Collins, and woke-washing
The Detail podcast brings you the issues behind the news every weekday. Here's what we covered this week. Audio
Woke-washing and green-hushing
Some big brands have taken big steps backwards with their images, just as they thought they were jumping on a bandwagon of progressive thought and inclusivity. Audio
TVNZ tightens its belt citing ad revenue slump
TVNZ is planning significant cuts to content production, programmes and operational spending in response to commercial clients’ reduced spending on advertising. Future projects are under review and…
Coming up
Power outage - TVNZ’s top boss quits after a year
TVNZ’s chief executive Simon Power has resigned and will leave in June after just 15 months in the role - during which a new public media entity to replace TVNZ was scrapped. He’s the second media…
Coming up
Criticism of mini-doco funding hits a dead end
Why did criticism of a modest sum spent on a single mini-documentary made two years ago suddenly spring up in the news in two national networks this week - and then disappear? Video, Audio
The reason why America has become 'uniquely stupid'
Social psychologist Jonathan Haidt says he knows why the last 10 years in America have been "uniquely stupid". Perhaps unsurprisingly, he lays the blame squarely on social media platforms like… Audio
Two decades of internet disruption
The Internet hasn’t just disrupted the media business in this millennium so far: it’s transformed it - and, in some cases, overwhelmed it. As he steps down after two decades at Internet NZ, Jordan… Audio
Motoring money makes moral conundrum for media
New car sales have never been higher with more being spent on slick ads and sponsorships to make vehicles visible via the media. But for our media that much-needed money jars with commitments to cover… Audio
The Pre-Panel with Emily Loughnan and Louis Houlbrooke
Panellists Emily Loughnan and Louis Houlbrooke share what they have been thinking. Audio
'Transformative branding' can still make a difference
With brands increasingly engaging in social change campaigns, the time has come to ask: is this a viable strategy, and how sceptical should we be of so-called "brand activism"?
The Story Behind New Zealand's Most Iconic Ad
In this episode of Eyewitness Sonia Yee takes a look at why The Great Crunchie Train Robbery was a runaway success at a time when the advertising industry hit a turning point. Audio
Commerce Commission takes Moola to High Court
The Commerce Commission has filed High Court proceedings against a consumer finance company for engaging in cartel conduct.
How to Write a Trade Me ad
Today's how to write is talking about how to get the best out of your ad on the ever popular Trade Me site. Trade Me's Ruby Topozand talks to Jesse about how to write an ad that stands out! Audio
The champion of Kiwi children's poverty charities
Philanthropist Liz Greive is spending her senior years doing everything possible to support New Zealanders in her age cohort play an important role for New Zealand's children through the organisation… Audio
Telco unveils ethical advertising policy amid talkback turmoil
Vodafone was quick to pull advertising from Magic Talk after a recent racist outburst sparked outrage. Now it’s gone further, launching an Ethical Advertising Policy, described by one media outlet as… Audio
Does a lawnmower sound male? Students investigate gender stereotypes in commercial radio
Blue for boys, pink for girls. Commercial products for children are often very gendered. But what about commercial radio? Students at the NZ Broadcasting School investigate. Audio
Railways, billboards and halcyon days
The centenary of one of our most influential design and advertising studios is being celebrated in a very beautiful new book from Te Papa. Railways Studios: How a Government Design Studio Helped Build… Audio, Gallery
